16 Must-Have Apps for Real Estate Agents in 2023
In the fast-paced world of real estate, agents need every advantage they can get to stay ahead of the competition. That’s where the power of technology comes in. By using the right app for real estate agent, you can streamline your business, improve productivity, and enhance client relationships. In this blog post, we’ll explore 16 must-have apps that experienced real estate agents rely on to boost their success in the industry. From marketing to lead generation, from productivity to safety, these apps have you covered.
Key Takeaways
Real estate professionals can leverage apps such as Canva, Buffer and Zillow Premier Agent for marketing, lead generation and productivity.
Transaction management tools like Dotloop and ShowingTime streamline transactions while Realtor.com Real Estate and Homesnap provide comprehensive property search features.
Safety apps including Real Safe Agent and bSafe protect agents from harm while virtual tour creation platforms like Zillow 3D Home and Animoto create captivating content to capture attention of potential buyers.
Marketing Apps for Real Estate Agents
Marketing is the lifeblood of any real estate business, and in today’s digital age, it’s more important than ever to establish a strong online presence in the real estate market. Thankfully, there are several real estate apps designed to help you create visually appealing content and manage your social media presence, making real estate investing more accessible and efficient.
Canva and Buffer are two top real estate apps that can elevate your marketing game and make your properties stand out in the crowded market. You can find these apps on the Google Play Store.
Canva
Canva revolutionizes the creation of marketing materials for real estate agents, regardless of their design experience. With its user-friendly interface, this graphic design app provides a multitude of templates and tools for crafting:
Captivating presentations
Social media posts
Business cards
Floor plans
And beyond
The extensive library of royalty-free stock images and customizable fonts in Canva Pro equips you with all the necessary resources to enhance your marketing materials.
Buffer
For real estate agents juggling multiple social media accounts, Buffer is a must-have app. This social media management platform helps you plan and schedule posts, monitor analytics, and engage with followers across platforms like Pinterest, Twitter, Instagram, Facebook, and LinkedIn.
Buffer’s intuitive interface streamlines your social media management, saving you time and effort, and leaving you free to concentrate on brand building and lead generation.
Lead Generation Apps for Real Estate Professionals
Given the competitive nature of real estate, the success of your business hinges on effective lead generation. Hence, equipping yourself with appropriate tools is paramount. Zillow Premier Agent and CINC are two powerful lead generation apps that can help you connect with potential clients and grow your business.
For more tips on lead generation, see our blog: https://www.quickcommissionadvance.com/blog/winning-real-estate-lead-generation-funnel-today/
Zillow Premier Agent
Zillow Premier Agent is an all-in-one app that helps you manage listings, tasks, and leads. It offers a free CRM system, allowing you to import leads from various sources like Boomtown or realtor.com via Gmail, and provides granular insights into the searches conducted by leads on Zillow through its My Agent program.
Nevertheless, potential drawbacks should not be overlooked, including inaccurate property valuations and low-quality leads. Despite these concerns, Zillow Premier Agent remains a popular choice among top-producing agents for lead generation.
CINC
CINC (Commissions Inc.) is a powerful app that functions as an inside sales agent, monitoring incoming leads, qualifying them, and connecting them to real estate agents. With a visually appealing interface, CINC allows you to easily view, prioritize, and manage your pipelines, enabling you to focus your efforts on the most promising leads.
With task management features and automated reminders, CINC ensures you stay on track and that every lead is attended to.
Productivity Apps for Real Estate Agents
In a real estate career, maintaining organization and productivity is the key to success. Trello and Dropbox are two indispensable productivity apps that can help you stay on top of your tasks and document management, ensuring you never miss a beat.
Trello
This task management app helps real estate agents:
Prioritize and manage tasks, deadlines, and collaborations
Organize tasks using a board, list, and card system
Assign tasks to team members
Set due dates
Collaborate efficiently
Considering its seamless integration with other real estate apps such as:
Salesforce Sales Cloud
Copper
Trello becomes an obvious choice for busy real estate professionals.
Dropbox
Dropbox is a cloud-based file-sharing app that helps real estate agents:
Organize and backup their property-related documents
Securely store and access files from any device with an internet connection
Ensure important documents are always at their fingertips
Whether you’re sharing floor plans with clients or collaborating on marketing materials with your team, Dropbox simplifies document management and keeps your real estate business running smoothly.
Transaction Management Apps for Real Estate Professionals
Streamlining real estate transactions is crucial to providing a seamless experience for both agents and clients. Dotloop and ShowingTime are two essential transaction management apps that can help you manage appointments and paperwork, making the process more efficient and enjoyable for all involved.
Dotloop
This is a transaction management app that offers the following features:
Simplifies paperwork, eSign, and document storage for increased productivity and compliance
Allows you to create, revise, and sign real estate contracts online
Provides collaboration features and full visibility for leaders
Integrates with third-party platforms like Dotloop and CINC to streamline your workflow
With Dotloop, you can ensure a smooth and efficient transaction process.
ShowingTime
ShowingTime is an app for scheduling appointments and managing calendars, helping agents organize open houses and property showings. With features like real-time check-ins and secure access details for showing agents, ShowingTime ensures organized, well-communicated showings with increased feedback.
By providing time-saving appointment scheduling and calendar management, ShowingTime is a must-have app for real estate agents.
Property Search and Listing Apps
When it comes to searching and listing properties, having access to up-to-date information is crucial. Realtor.com Real Estate and Homesnap are two popular property search and listing apps that provide real estate agents with the tools they need to stay ahead in the market.
Realtor.com Real Estate
This app is not only a top real estate app but also the best one that offers MLS-sourced property listings with detailed photos and property information. With its easy-to-use search tools and comprehensive property profiles, Realtor.com Real Estate makes finding the perfect property a breeze, making it one of the best real estate apps available. Additionally, the app can connect you with a real estate agent to assist you further in your property search.
For agents seeking unique options, the ‘The Find’ feature enables property searches based on specific criteria like location, number of bedrooms, and commute preferences.
Homesnap
Homesnap is a productivity app for real estate agents that provides:
Real-time access to MLS data
A unique branding opportunity
Production metrics
Agent rankings
Reports
With Homesnap, agents can stay up-to-date on the latest market trends and make informed decisions based on accurate data.
Equipped with a user-friendly interface and potent features, Homesnap proves to be an indispensable app for real estate professionals.
Safety Apps for Real Estate Agents
Safety should always be a top priority for real estate agents, especially when working alone or in potentially dangerous situations. Real Safe Agent and bSafe are essential apps designed to ensure the safety of real estate agents while on the job.
Real Safe Agent
Designed specifically for real estate agents, Real Safe Agent is a safety app that features emergency alerts, automatic route tracking for showings, and an anonymous safety concern reporting system.
With Real Safe Agent, you can have peace of mind knowing that you’re protected while conducting property showings and meeting with clients.
bSafe
bSafe is a personal safety app that provides real estate agents with essential features such as an SOS button, GPS tracking, and automatic alerts. bSafe provides safety assurance when working alone or in risky situations, allowing you to concentrate on what’s truly important: closing deals and delivering excellent client service.
Virtual Tour and Video Creation Apps
In today’s digital age, engaging virtual tours and videos are essential for showcasing properties and capturing the attention of potential buyers. Zillow 3D Home and Animoto are recommended apps for creating captivating virtual tours and videos that can elevate your property listings and attract more leads.
Zillow 3D Home
Creating immersive 3D home tours becomes straightforward with the Zillow 3D Home app, requiring just your smartphone. Simply follow the app’s tutorial to capture 360-degree panoramic photos of a property, and then publish your tour on:
With Zillow 3D Home, you can bring your listings to life and impress potential buyers with stunning virtual tours.
Animoto
Animoto is an all-in-one video maker app that enables you to create professional-quality videos in minutes. With a wide range of customizable templates and a library of free music tracks and custom colors, you can craft engaging videos to showcase your properties, offer virtual tours, and highlight unique selling points. And for those who want to take their videos to the next level, Animoto offers a paid plan that includes high-definition videos and the removal of Animoto branding.
Customer Relationship Management (CRM) Apps
The successful management of a real estate business hinges on effective client relationships and communication. Propertybase and LionDesk are top CRM apps designed specifically for the real estate industry, helping you streamline your client interactions and stay organized.
Propertybase
This all-in-one CRM system offers customizable pricing and various communication methods for real estate professionals. With its powerful Salesforce-based platform, Propertybase allows you to manage your leads, clients, and transactions with ease.
Its MLS integration and transaction management features make Propertybase a comprehensive solution for managing your real estate business.
LionDesk
LionDesk CRM is an affordable and versatile solution for real estate agents looking to improve their lead generation and client communication. Some of the features of LionDesk include:
Built-in Facebook marketing
Lead management
Prospect management
Client management
With these features, LionDesk helps in the effective management of your leads, prospects, and clients.
And with a 14-day free trial, you can experience the benefits of LionDesk CRM firsthand, including its free version.
Summary
In conclusion, the right real estate apps can make all the difference in your success as a real estate agent. By leveraging the power of marketing, lead generation, productivity, safety, property search and listing, virtual tour, and CRM apps, you can streamline your business, improve client relationships, and stay ahead of the competition. Embrace the potential of technology and elevate your real estate career to new heights.
Frequently Asked Questions
Why a real estate agent needs a mobile app?
A mobile app gives real estate agents an edge over their competitors and provides them with convenience and accessibility for managing their business. It allows them to access their information and client data from any location and easily manage their schedules, appointments, and tasks on the go.
Which app is better Zillow or realtor?
Zillow offers a better overall experience for finding homes due to their ability to provide more estimates, listings and sale by owner properties, making it the preferred choice over Realtor.
Is the realtor.com app free?
Yes, the Realtor.com app is free and has been available since 1996.
Does MLS have an app for agents?
Yes, MLS has an app for agents – MLS-Touch, which gives agents the tools they need to stay connected to critical listing data, tax data, and client activities while on the go. It also features search service powered by MLS integrations, allowing agents and their clients to filter results by commute time estimates, school attendance zone boundaries, zip codes, and more.
What are some top marketing apps for real estate agents?
Canva and Buffer are two popular marketing apps that real estate agents can use to create content and manage social media.